One of the amazing things about the internet these days is the trend to move the "free line". Traffic and authority is sometimes more valuable than making sales.
For example, look at social media right now. Very few make much money at all. YouTube, MySpace, Facebook...All of these are worth BILLIONS of DOLLARS yet none of them make any substantial amount of profit.
My point here is that there are TONS of tools and resources available online right now to do everything from creating a website or blog to tracking visitors to increasing conversion to even managing your help desk needs.
I would say that almost HALF of the tools that I currently use are FREE.
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